WesimplifyAdvertising.
A paid-marketing agency built for founders, CMOs, and growth leads already spending on ads who need predictable, scalable performance, not more experimentation. We're the team you call when it has to start working.
NYC-led. North America served. Delivered round-the-clock.
iClick started in 2017 with one belief: paid advertising shouldn't be a black box. Most agencies treat it like one — opaque dashboards, jargon-heavy reports, performance numbers that don't tie to revenue.
We do the opposite. Senior strategists run your account. You see the same data we see. The metric that matters is the one that pays your bills, not the one that wins ad-tech awards.
Today we manage $61M+ in annual ad revenue across 250+ clients in eCommerce, law firms, and B2B SaaS, including the official stores of Beyoncé, Linkin Park, Niall Horan, and Ozzy Osbourne.
Three principles. Zero exceptions.
A partner, not a vendor
We get woven into your team. Strategy, weekly stand-ups, shared dashboards, no black-box hand-offs, no agency theatre.
AI + human, not AI vs human
Machines find signal at speed. Humans set strategy and catch the edge cases automation breaks. Both at once. Always.
Margin-aware, not vanity-aware
Every account targets the ROAS its margin demands. We optimize for the metric that pays your bills, not the one that wins ad-tech awards.
Nine years. Compounding.
Founded by Eric Mascarenhas in NYC, serving North American DTC and law-firm clients.
Google Premier Partner status, top 3% in North America.
Bangalore delivery office opens. NYC strategy, India execution.
Music-merch breakthrough inside eCom: Beyoncé, Linkin Park, Niall Horan stores onboard.
$61M+ in ad revenue managed. 250+ clients across US + Canada to date.
Phase 2, full headless rebuild + content engine launch.
Drop-launch traffic spikes are the hardest test in eCommerce.
When the world's biggest artists put limited merchandise online, the servers melt or the campaigns scale. We're proud to run the ones that scale.
“Our complimentary audit isn't a sales pitch. It's actionable insights, written, delivered, and yours whether or not you ever talk to us. That's the difference between a partner and a vendor.”
