A 47-point written audit.No sales call.
Most “free audits” in this industry are sales calls in disguise. Ours isn't. A written PDF, 47 specific findings, delivered in five business days.
Written PDF, not a sales pitch
47 specific findings. Read it, share it, act on it. Whether you ever talk to us or not.
Five business days
From the moment you grant view-only access. No back-and-forth, no scope creep.
Read-only. Always.
We never make changes. We never push you to switch. We just hand you the report.
Tell us about your account.
View-only access. Five business days. Written PDF.
The 47 points. Spelled out.
Most audits check 5–6 things and call it done. Here's every category we go through, in writing, with findings and specific recommendations for each.
Account Structure
- Campaign hierarchy and naming logic
- Ad group segmentation vs. intent
- Match type distribution
- Budget allocation by campaign priority
Keyword Strategy
- Search term report, actual vs. targeted
- Negative keyword gaps (brand cannibalism, irrelevant queries)
- Missing high-intent keyword themes
- Keyword duplication across campaigns
Ad Copy & Creative
- RSA asset performance ratings
- Headline and description coverage
- CTA strength and specificity
- Ad relevance to landing page
Quality Score & Relevance
- QS score on top-spend keywords
- Expected CTR vs. benchmark
- Ad relevance score breakdown
- Landing page experience rating
Bidding & Budget
- Bid strategy alignment to objective
- Target CPA / ROAS vs. margin reality
- Budget throttling, lost impression share
- Dayparting and device bid modifiers
Conversion Tracking
- Tag firing accuracy (pixel vs. server-side)
- Duplicate or missing conversion actions
- Attribution model vs. sales cycle
- Enhanced conversions status
Performance Max
- Brand exclusion, present or absent
- Asset group structure and sufficiency
- Signal quality and audience overlap
- PMax vs. Shopping cannibalism check
Audience & Targeting
- Remarketing list coverage
- Audience bid modifier logic
- Customer match list freshness
Reporting & Hygiene
- KPI alignment to actual business goals
- Redundant or stale campaigns draining budget
Every finding is written in plain English. No dashboards. No jargon. Just a PDF you can act on.
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